The Icons: Kiss, Pin Up, Cherry

We’re no heritage brand. But we do have a legacy. It’s our prints, patterns and hand-drawn motifs – starting with Kiss, Pin Up and Cherry. They’ve been the focal point of our collections since ‘21.

For our first collection of AW25, Duke Icons, our Head of Brand Artistry Jess has revisited the graphics that put us on the map and recreated them, from sketchbook to screen-print.

This time, she’s used a more painterly style, with loose, expressive brushstrokes that stand out against the white of T-shirts and the leather of loafers.

Ma Chérie and Mon Chéri have been blown up to work as the centrepiece of a graphic tee. Kiss has been refined, with more detail in the outline and depth in the colour. And we’ve come up with a few new Pin Ups, each with its own reference to D+D.